Orbit AI
The Challenge
Orbit’s interface was cluttered with technical jargon, buried insights, and poor data visualization. Users struggled to find meaning in the data, reducing activation and retention.
Complex dashboard UI
Weak onboarding for non-technical users
Inconsistent iconography and component logic
Low insight discovery rate
The Solution
We streamlined the user journey, simplified terms, and integrated intelligent tooltips. Dashboards were redesigned with visual clarity in mind — using charts, cards, and animations to highlight insights.
